March 17, 2010
While the cost of some marketing programs can be excessive, effective campaigns can pay huge dividends for many years. One of the most challenging aspects in all of marketing is…
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March 15, 2010
March Madness is upon us. The NCAA Division I Men’s College Basketball Tournament kicks off this week with a field of the top 64 65 teams taking to the courts…
March 12, 2010
Last Friday, I discussed the value of awarding individuals and teams for their performance over the course of a year. On Wednesday, I highlighted the value of an annual Supplier…
March 10, 2010
I have been tracking the procurement activity at LG Electronics (“LG”) since Tom Linton joined as the first Chief Procurement Officer (CPO) in company history (after a long stint at…
March 8, 2010
As someone who has worked for many years in both finance and supply management, I have always found the relationship between the CPO and the CFO (and their departments) to…
March 5, 2010
This Sunday night, tens of millions in the US and many more around the globe will gather around their televisions (and computers?) to watch the 82nd Annual Academy Awards. According…
March 1, 2010
The Masters Program in partnership with The National Business Travel Association, was held last month in Washington D.C., and by my estimation delivered on its promise to deliver an event…
February 26, 2010
Hypothesis: eAuctions (and eSourcing) are not evil. Proof: I. Google’s Code of Conduct states in its Preface: “Don’t be evil.” Googlers generally apply those words to how we serve our…
